Twitter

How NOT to Build a Social Media Following: The Failure of Autofollowing

by John Zajaros

How to Build a Social Media Presence: The Use of Autofollowers and Other Mistakes As more and more Internet marketers hop on the social media band wagon, chasing social media riches, many focus on building huge followings using the various autofollowers. With all the hub-ub about Twitter, and social media in general, that people would […]

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Twitter Metrics: Understanding Social Media Part III – Quantifying Twitter Usage

by John Zajaros

How do we to get the biggest bang for our social media buck? In other words, understanding the metrics of Twitter is on everyone’s mind these days. As marketers attempt to determine the efficacy of their overall social media marketing strategy and how “the new kid on the block” fits into it, the challenge becomes, […]

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The Internet Marketing Quest Revealed: Twitter & Social Media Part II – TweetDeck, PeopleBrowsr & twhirl!

by John Zajaros

As stated in “Understanding Social Media Part I – Twitter, Tweeple, and the Twitterverse,” the world is aflutter over Twitter. One of the newest social media platforms, it has emerged as the darling of social media, and all of the Internet. There are a myriad of Twitter tools and applications available for novice and expert, […]

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The Internet Marketing Quest Revealed: Twitter and Social Media Part I

by John Zajaros

Twitter, Social Media, Social Media Marketing, and Internet Marketing Seem to Be Inextricably Linked! This is the first in a series on Twitter applications, tools, and their usage, both in a purely social sense and in a marketing context. It is my hope that by the end of this series you will have at your […]

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The Social Media Gold Rush and Twitter: The Internet Marketing Quest Revealed

by John Zajaros

The Internet Marketing Quest Revealed Now Examines the Benefits of Social Media as an Inbound Marketing Strategy! We hear about the demise of this Internet phenomenon and the death of that social media platform from various pundits and prognosticators as they attempt to sound intellectual or just in the know. We even hear about the […]

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