The Internet Marketing Quest Revealed

We have heard a great deal about CPA lately with some of the biggest names in CPA, such as Mike Hill of CPA Tsunami, coming out of the closet and telling us all how great it can be. The fact is, CPA has been around for quite some time and is in fact one of the best kept secrets in affiliate marketing…at least until recently.

For those who are not sure what CPA or the Cost-per-Action Model of advertising and affiliate marketing is all about:

The Cost-per-Action or CPA model is based on marketers being paid only for specific actions made by clients and/or prospective clients, such as clicks leading to a specific offer, registrations or leads, and sales. The basis of the entire model is that an advertiser pays a marketer only for a specific action defined in advanced and usually brokered through an affiliate network, sometimes known as a CPA network.

Affiliates are paid once the sale or lead is generated for a specific campaign the advertiser is running.

In the CPA world, an affiliate is also known as a publisher, someone who can promote an advertisement on a website, in a newsletter, via search engine marketing, etc. In other words, the affiliate (publisher) promotes an advertiser’s (merchant’s) service or product (merchandise) on their website or blog, via email marketing, and by PPC (pay-per-click) advertising.

The parameters of the advertising and marketing campaign are clearly defined in advance by the advertiser, often restricting the kind of advertising allowed.

Interestingly, CPA networks often have a double qualifying system where the affiliate or publisher must first apply and be accepted into the specific network, like Clickbooth for instance, and then in some cases must then go through another selection and approval process to be approved by the individual advertisers or merchants. The process is often very selective for both affiliates and advertisers, ensuring a profitable experience for those interested in this sort of marketing.

While selective, the CPA opportunity is by no means restrictive and, should you be accepted, the sky is the limit, as this is one of the most lucrative arenas marketers can play and compete in.

This may be, at least in part, why up until recently you may not have heard much about it. The recent appearance of products emphasizing CPA and the incredible opportunities available to those who wish to explore this income opportunity have it catching on quite rapidly.

Make no mistake, this is where many of the “big boys” play! Most, if not all of the names will be unfamiliar to you, as their emphasis is on making money in this incredible income making arena and not educating others who will ultimately compete with them.

The first two steps I took and the ones I recommend for anyone starting out is to educate yourself by going to Clickbooth and signing up for their affiliate/publisher program. Then, once approved, spend some time on their blog educating yourself. It is an amazing world and there is a lot to learn, so make sure you take a day or two and get comfortable with it. You will have to revisit it often…but it will be well worth it.

Then, go to Affiliate Theme! It is remarkable and will do everything for you, including set up multiple themes for you, professionally tailored and directed to the offers you are interested in promoting.

So, once you are approved at and search through the offers you find that match well with your goals and interests, then go to Affiliate Theme and start making money!

The process, while at first intimidating, can be amazingly simple once you understand what you are doing. And, for the technical stuff, Affiliate Theme makes it so easy! The nicest feature Affiliate Theme has to offer is its versatility. You can use it for CPA offers, for blogs, for review sites, for landing/squeeze pages, and for portals.

Some of the highest earning bloggers on the Internet use Affiliate Theme and it’s versatile functionality to serve all their needs, it really can’t be beat. The combination of CPA via Clickbooth and Affiliate Theme is a powerful one-two punch for anyone wishing to take their Internet marketing efforts to the next level.

Should you want additional information, just contact me via the numbers or email address below!

John

Professor John P. J. Zajaros, Sr.
216-712-6526
866-835-2913 (toll free)
Skype: johnzajaros1
johnz@thequestrevealed.com

How to Succeed at Internet Marketing: The Learning Curve!

“If it sounds too good to be true…”

Spend any amount of time looking for ways to make money on the Internet, and you will come across many people happy to help you out – out of your money, that is!

Maybe you weren’t even actively looking for an online business opportunity…but a savvy Internet marketing guru with a clever email subject line popped into your inbox!

So, you decided, “What the heck, I’ll check it out!”

Usually it begins with a promise. Yes, in just a few short hours per week you are going to make loads of money, millions even! And they have already done most of the work for you!

While they worked on rebuilding, and selling, the Brooklyn Bridge!

Easy, right?

Plugin and play! Set it and forget it!

Just like those chicken roasters they sell on TV infomercials! [Now, just off to the side let's have an idiot card telling everyone to say "Ooooh-aaaah!" and then clap!]

Yup! They know precisely what buttons to push and when; and, it’s all scripted to one end, to gain access to your wallet.

They are very good at it, too!

Hopefully, somewhere in the back of your mind, you hear your parent’s or grandparent’s voice echoing off in the distance:

“If it sounds too good to be true…it probably is.”

Folks, I don’t mean to sound cynical, mocking or facetious here. Well, maybe a little!?

The fact of the matter is…there are no “get rich quick” formulas in Internet marketing!

The whole notion of getting rich in a matter of days, weeks, or even months in Internet marketing is one of the late great snake oil sales campaigns!

BTW, I also have swamp land on the North Face of the South Slope of the Grand Canyon…and you too can own this beach front property just a few paces from the Caribbean…or was it the Pacific! Yeah, that’s the ticket! Next to the British Army gun emplacements next to the Belize National Airport!

Sure, there are instances in which a person has accomplished a great deal and done quite well in a matter of a few months. That individual usually has a history in sales, marketing, management, and/or entrepreneurial endeavors…but it certainly did not happen overnight!

In fact, most overnight success, and Hollywood and the music industries are great for building up this mythology, takes years. Years to gain overnight stardom, overnight riches, overnight success.

Years!

I have been a student of marketing for over 30 years. A student! I have built businesses and worked in sales, marketing, and management for some amazing companies, including my own, and for some amazingly successful entrepreneurs.

I have been blessed to see some of the best sales, marketing (in Internet marketing and also traditional brick and mortar marketers), self-improvement, and personal development gurus in the world speak, in person.

While we hear of the tremendous financial success many of these “gurus” have now, each and every one of them went through a learning curve…and it was hard work.

Eben Pagan of Altitude speaks of living in a tiny trailer, writing his first ebook in his “next-to-nothings.” Close your eyes you can see him sitting in front of his computer monitor in his skivvies writing all night.

Eben picturing what he was going to become.

Frank Kern of Mass Control 2.0 speaks of going to door to door in a black suit, in the middle of a Macon, Georgia summer, selling credit card vending machines…and that’s after burying a dog collar containment business he ran out of the back of a used car office!

Yet, Frank had this belief he could be something more, he knew it!

Tellman Knudson of The List Building Club, a man currently running across the country barefoot for homeless children, had already overcome significant medical issues as a child, tried a few other business ventures, including hypnosis, and failed. Tellman found himself at the end of his rope without enough money to buy lunch one day. Humiliated, he wrote an IOU to the diner for the cost of his lunch while the eyes of the people he saw every day were upon him. The dreaded double beep, he called it…rejection and humiliation!

In spite of the terrible humiliation…or because of it…he made it! Tellman envisioned something better, something great!

Jeff Herring, The Article Guy, was once homeless on Christmas Eve. Living in a hotel lobby, Jeff had nowhere to go and, seemingly, nowhere to turn.

Even while homeless, Jeff had a belief he could and would be something more, something greater!

Mike Geary, of The Truth About Abs, was “not in a good place financially,” working a regular 9-5 job as a scientist in the environmental field, trained people every evening and then went home to work on the computer until 4 in the morning…day after day, month after month, for several years before he made it…”overnight!”

True to his nature as an athlete, and as a scientist, Mike Geary knew he could achieve something great, he had the formula, it just took a concerted effort and belief!

Tony Robbins was a 20 year old kid with a beat up car, some stories have him living in it for a time, barely a penny to his name, going from appointment to appointment, speaking to business people with more experience and more money.

Yet instead of saying I can’t, it’s too hard or I don’t have the experience, Tony Robbins made it work!

I can go on…but you get the idea…I hope!

Every one of the above mentioned individuals had one quality. Every one of them believed above all else in their ability and that all things are indeed possible to those who believe!

“Whatever the mind of man can conceive and believe, it can achieve!” Napoleon Hill

The greatest service I can do for you is dispel the myth of overnight riches! The 4-Hour Workweek is probably the most misunderstood and misinterpreted work of the past few decades. Misunderstood, because the title has morphed into the entire message! The 80/20 Principle has also caused the same sort of issues, being widely misquoted and misunderstood!

Significantly, both of these books are one writer’s OPINION!

Interestingly, people often read a work and, because it is in print, has been published, and has achieved a certain amount of notoriety, it is considered fact. It has always amazed me how the written word can on one hand be relegated to the back burner by an entire generation, the video generation, and yet still hold immense power and authority.

Truly a paradox…a conundrum!

To have true and lasting success as an internet marketer, you have to become a student of the craft. To succeed online you must become comfortable with the sales process, marketing (both offline and Internet marketing), and with business building. After all, that’s what we are doing…right? We are building a business as entrepreneurs…as Internet marketing entrepreneurs.

Who do you believe and believe in? Are there reputable programs available for someone interested in making money online?

Yes, there are reputable programs out there, a few by the individuals noted above. Interestingly, the better programs available aren’t going to do all the work for you. And, the best Internet marketing programs aren’t going to do much of anything at all for you!

Why?

Well, there’s something to be said and much to be gained by taking the time to do it yourself! If you are serious about making money online, whether in the Internet marketing niche itself or in any one of the myriad of other niche marketing possibilities available to you, willing to take all the necessary steps, and don’t try to take shortcuts around the learning curve…you will prosper!

Take time to learn the real behind the scenes stories of how some of the successful internet marketers got to where they are today. They will inspire you!

Then, once you understand some of what it takes, it is time for implementation!

We will cover implementation in the next article! It is in combining education and implemetation that will lead you to prosperity in Internet marketing!

John

Professor John P. J. Zajaros, Sr.
216-712-6526
866-835-2913 (toll free)
Skype: johnzajaros1
johnz@thequestrevealed.com

PS, For more on the subject of success online and in life, just click this link and go to The John Zajaros Blog!

Many years ago I read a book titled How to Sell Anything to Anybody, it was by a car salesman who was noted in The Guiness Book of World Records as being the greatest salesman in the world.

Joe Girard’s accomplishment is really something, particularly in light of the fact that to his day people are reading his book and citing his ideas on relationship building an referral marketing.

However, all that aside, it was Joe Girard’s Law of 250 that has really stayed with me all theses years. It is the Law of 250 that is a lesson every marketer, in fact anyone who sells “anything to anybody” need to understand and realize the power of. It is the Law of 250 that will make or break you as a business person…and it is in this area most businesses, particularly today, fail miserably.

The Law of 250 states, and I am paraphrasing Joe Girard:

Everyone knows 250 people, on average, some more and some less. When you do business with just one person and you don’t treat them right they will tell all 250 people about the experience. If you alienate just one person a day and they tell 250 people? Inside of a year you will have enough people to fill a stadium, Joe used Tiger Stadium, all yelling “Don’t buy from so-and-so!”

Do the math!

That’s 91,250 people a year…and that’s if everyone who hears about it is quiet and doesn’t tell all the people they know! It could end up like that hair commercial! With 250 people telling the 250 people they know, and those 250 telling their 250…and so on…and so on…and so on!

Kind of like the hair commerical a while back!

Many businesses have gone out of business because of Joe Girard’s Law of 250, whether they realized it or not!

In this world, mediocrity has become the rule rather than the exception. Service and support is often outsourced and is almost an afterthought for many companies. In essence, many of these companies are putting out their own “Out of Business” sign…they are actively engaged in their own extinction….all due to the Law of 250!

It is up to you what kind of business you want to run and how long you want to be around. However, if you want to make it in the real world and not have tens of thousands of people all yelling “Don’t do business with [insert your name here]!” Be careful! Be diligent! And realize that support and service, like quality, need to be “Job #1!” Or you won’t be around long enough to see Job #2!

John P. J. Zajaros, Sr., PhD
216-712-6526
866-835-2913 (toll free)
Skype: johnzajaros1
johnz@thequestrevealed.com

PS, My sincere thanks to Joe Girard for answering my email and reminding me of some things I had forgotten, aside from his Law of 250. The Law of 250 which has stayed with me for 35 years! I met Joe 35 years ago and he is still as amazing and charismatic now as he was 35 years ago…he also knows how to make an impact. He also took the time to answer an email! How rare is that today? One of the true masters of his craft!

Frank Kern Says A Lot of Smart Things!

I was walking late last night with TuffGuy, actually it was early this morning…about 4am, as a matter of fact! I was in one of those philosophical moods I get in every once and a while but this time I happened to look up.

There was a gorgeous full moon encircled by a ring of cirrus clouds. Just gorgeous and full, or as close to full as you can get without it being completely, just a sliver beyond but still amazing.

Frank Kern’s conversation with Tony Robbins during an interview for The New Money Masters came back in a flash!

You see, Frank was talking about his success in the Internet marketing world and his sense of positive expectancy. The sense of all things possible is something he, I, and probably many of you reading this got from Tony’s Personal Power II program…if you were fortunate enough to buy a copy and put it into action.

During the conversation Frank said something that has been playing over and over in my mind for the last 2 months:

“Anything is possible! If that hasn’t been proven repeatedly throughout history then you are not paying attention. We’ve got people going to the moon, for gosh sakes, so surely I could make a couple more ebooks!”

Or as close to that as I can remember off the top of my head.

It’s brilliant!

On so many levels, this seemingly simplistic observations hits the nail on the head. He are not only capable of great things, history bears it out. And the fact that we are only constrained by our imaginations means our future is infinite, limitless in its possibilities!

Certainly we can create a few more ebooks turned into an awesome business for Frank Kern and his model for doing business has been copied successfully by hundreds, probably thousands of marketers inspired by the laid back but thoroughly competent entrepreneur and marketing genius behind the Surfer Dud persona.

Ebooks and certainly more! But it doesn’t stop there…we are capable of great things!

That was the crux of the message, all wrapped up in a very clear and concise interview of one of The New Money Masters, Frank Kern.

On to business!

Frank is opening up his Mass Control for a limited time and he has shared the early bird link with me via email. I am NOT an affiliate, I just think Frank Kern is one of the people online you need to pay attention to…one of The New Money Masters! So, I am posting the link here for anyone who wishes to learn from one of the best. It is my understanding that their are only 140 Mass Control courses available, so don’t wait because Frank really does shut his down once he has sold out.

Frank Kern’s Mass Control 2.0

Enjoy it and let me know what you think as you write your ebook…and plan your very own trip to the moon!

John

216-712-6526
Skype: johnzajaros1
johnz@ythequestrevealed.com

I just thought I would share a moment with you. The sun was setting, it is mid-October and the clouds were beautiful, purple and billowing. I live not too far from the spot where the video I shot (below) was taken and I love walking there.

After overcoming a life-threatening and life-altering illness, one that put me in the hospital for months from December of 2004 until April/May of 2008, it is as if my eyes are seeing things for the first time, that I am once again experiencing life.

I am beginning to see the possibilities in life again, the things that make my heart beat a bit faster, and the things that don’t necessarily mean success as much as they simply make life a bit more fun. I have experienced all the trappings of success, have been known as a “success” for much of my life. To have had it all vanish, all the trappings, while fighting for my life was disconcerting but I always knew, if I could just get through to the other side, I would have it all again.

Interestingly, having made it through catastrophic illness, having beat back the most dreaded of diseases and lived to start again, my perspective has been forever altered. The “things” I once thought important are no longer so and the “trappings” of success are now viewed for what they are, impermanent and easily replaceable. The things of value, the things that really matter, friends, family, my faith in people, my faith in Something Greater have all been restored, renewed, or significantly strengthened.

Success no longer has the same meaning…but success still has the same definition!

Figure that one out for yourself….

By definition, success is a progression, an improvement in your overall quality of life on daily basis. Tony Robbins talks about CANI! CANI! is “consistent and never ending improvement.” Tony Robbins talks about the improvement in the quality of your life on a daily basis, incrementally, continually, and consistently. Early Nightingale and Napoleon Hill talk about progression toward a worthwhile goal or ideal. Interestingly, every great thinker has equated success with progress, a progression, a journey that includes never ending improvement.

If that is the definition of success…I am a success!

Every day of my life has become a success, a mural of sorts, and I thought I would share just a moment of it…me and my little dog, TuffGuy…my Higher Power is the painter, my life the canvas!

The video below will be up around the web, on my personal blog, The John Zajaros Blog, and elsewhere. It’s just a moment, a glimpse, and Martin Scorsese has nothing to worry about.

I challenge you to find your own personal place or places, your space if you will, that spot or those spots you can retreat to, that inspire you, not only your entrepreneurial spirit, if you have that sort of wish for your life, but personally and spiritually. Because those personal places are the best places to take a step back and renew, recharge, and refresh the Spirit before facing the ups and the downs life invariably throws at us daily…on our journey, our progression, our never ending quest!

This has just been a moment of personal reflection:

The Quest Revealed!

As stated, the most significant and meaningful trappings of success are no longer the same for me. However, that doesn’t mean I can’t get excited about a new Hunter sailboat, almost purchased a while back, or a comfortable houseboat for Connie and I to retire on. TuffGuy, Bart, kids, and whomever else wants to come along with us, as well! Well, maybe? But the landscape has changed, the Master Gardener has done a real job on me, I no longer yield the same produce and life on the other side of H#ll is indeed Heaven!

We are tested throughout our lives but one thing I know with absolute certainty…Tony Robbins is right! CANI! is the real “secret” to success. Only through constant, consistent, and never ending improvement, never quitting no matter what the odds, will you prevail.

Not only will you prevail, life will be amazing!

But you must demonstrate:

Faith– in yourself, your loved ones, your friends, your Higher Power (in what ever form you see it) and, most importantly, your Self!
Hope– above all, hope! Without hope, when things are their blackest, you will falter! You must have HOPE!
Determination– there were times when the only thing that kept me going was determination, that refusal to quit regardless of what everyone and everything was saying!
Persistence– just a bit different from determination, a one-two punch of sorts. Determination is the mindset, persistence is the implementation!
Goals– It is not enough to want something, you must have concrete goals and a plan of action. Without goals you are truly a ship without a rudder, blowing this way and that!
Burning Desire– this may also be called “The One Thing!” It is not enough to have goals, it isn’t even enough to have a plan of action, you must want it, whatever “it” is, with all your heart! You must want it in the pit of your stomach, it must burn within you like nothing else…it must make your soul ache!

IF you are able to define, clearly and concisely, what your “One Thing” is, write it out, burn it into the very fabric of your being, and then have complete faith in the reality that it will be yours, put the plan into action and improve upon it in some way each and every day, constantly and consistently, you will prevail!

In the words of one of the greatest statesmen to ever walk the Earth, “Never, Never, Never, Never Quit!” And you will prevail!

John Zajaros
216-712-6526 (home/business)
866-835-2913 (toll free)
Skype: johnzajaros1
johnz@johnzajaros.com