Twitter: Optimizing and Monetizing

How NOT to Build a Social Media Following: The Failure of Autofollowing

by John Zajaros

How to Build a Social Media Presence: The Use of Autofollowers and Other Mistakes As more and more Internet marketers hop on the social media band wagon, chasing social media riches, many focus on building huge followings using the various autofollowers. With all the hub-ub about Twitter, and social media in general, that people would […]

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Internet Marketing Success and StomperNet: Adding a Mentor

by John Zajaros

Dan Hollings was brilliant tonight, talking about the Twitter marketing portion of StomperNet’s new Internet marketing platform. As has been the case with every member of the StomperNet faculty over the past month, Dan was fantastic! The ladies and gentlemen of the StomperNet faculty have defined Internet marketing and online business success; and, they have […]

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Twitter Metrics: Understanding Social Media Part III – Quantifying Twitter Usage

by John Zajaros

How do we to get the biggest bang for our social media buck? In other words, understanding the metrics of Twitter is on everyone’s mind these days. As marketers attempt to determine the efficacy of their overall social media marketing strategy and how “the new kid on the block” fits into it, the challenge becomes, […]

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