Social Media Marketing and Linking Up

How NOT to Build a Social Media Following: The Failure of Autofollowing

by John Zajaros

How to Build a Social Media Presence: The Use of Autofollowers and Other Mistakes As more and more Internet marketers hop on the social media band wagon, chasing social media riches, many focus on building huge followings using the various autofollowers. With all the hub-ub about Twitter, and social media in general, that people would […]

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Twitter Metrics: Understanding Social Media Part III – Quantifying Twitter Usage

by John Zajaros

How do we to get the biggest bang for our social media buck? In other words, understanding the metrics of Twitter is on everyone’s mind these days. As marketers attempt to determine the efficacy of their overall social media marketing strategy and how “the new kid on the block” fits into it, the challenge becomes, […]

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The Internet Marketing Quest Revealed: How to Be a Social Media Guru Part II

by John Zajaros

The debate continues into what constitutes a social media expert or “guru?” Internet marketing, in all of its manifestations is incomplete without including a social media strategy. As Internet marketing and in fact all online business changes, social media marketing is one of the fastest growing facets of entrepreneurship. What defines an expert is one […]

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How to Commit Social Media Suicide: Social Media Mugging & Linking Up!

by John Zajaros

Internet marketing and social media have become inextricably linked, you cannot engage in one without engaging in the other, if you hope to achieve optimum results. Yet, in the zeal to chase the buck, by way of social media, many have corrupted the process and actually invite failure in doing so…the Internet marketing version of […]

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