What Does Social Media Really Tell Us?

by John Zajaros on April 11, 2012

Seth Godin has said it in many different ways, perhaps best of all in his brilliant book Linchpin: Are You Indispensable?

Gary Vaynerchuk, or @GaryVee to the social media crowd, has said it in every way, shape, and form. And perhaps best of all in his INC5000 keynote speech. That speech is a synopsis of his book, The Thank You Economy

Gary Halbert, & many others before him have all said one thing but in different ways:

People don’t want anonymous! They want to connect!

Don’t believe me, check out the above-mentioned sources and resources!

Let me know what you think!

Anonymous or Connection?

Professor John P. J. Zajaros, Sr.
The Ultimate Internet Image, LLC
Lakewood, Ohio 44107
216-712-7004

NOTE: This video is R rated and perhaps even NR-17! It is worth watching but he says the same things in the book and audiobook with a lot less “effect.” But he’s right about his central premise: People are thirsty for connections!

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Inbound Marketing and Social Media Management

for

Brick and Mortar Businesses

and

Professional Practices

Inbound Marketing and Social Media Management: The Ultimate Internet Image, LLC

The Ultimate Internet Image - Inbound Marketing and Social Media Management

The Ultimate Internet Image – Inbound Marketing Consulting

Developing Effective Marketing Strategies for Brick and Mortar Businesses and Professional Practices Applying the New Media and Inbound Marketing 

Seth Godin speaks of a Meatball Sundae and he is on target! 

Most traditional brick and mortar businesses and professional practices, in an attempt to make the transition to what is now referred to as permission-based marketing, in concert with inbound marketing, simply slap new media marketing strategies on the same old outbound marketing techniques they have been using for years, in some cases decades, with little or no effect.

Applying the new media to the same old concepts and the same old theme, brand, or whatever you want to call it, is a recipe for failure! Web development? 

What is web development? 

In most instances, web development means you get a static website and little else.

Again, a recipe for failure!

The Ultimate Internet Image provides a comprehensive Internet image for its clients.

Inbound marketing strategies including but not limited to the following: 

1) Comprehensive Competitive Analysis: We’ll Know As Much About Your Business,
and Your Competitors’ Businesses As You Do! Perhaps A Lot More!

2) Web Design to Include a Direct Response, Full-Function Website-Blog Combination

3) Shopping Cart Setup and Management: Infusionsoft, 1ShoppingCart, ZenCart, and Many More

4) Social Media Management Package: Including over 250 Social Media, Social Bookmarking, Micro-blogging, and Related Profiles & Memberships Set Up for You

5) Platinum Video Marketing and Video Sharing Program: Over 80 Video Sharing Site Memberships Set Up and Managed, Video Production, Video Distribution Software

6) Article Marketing: Article Writing for over 50 Article Directories, Memberships and Article Distribution Software Included

7) Blogging for Business (free and paid blogs) Posts Written and Managed for You Include: Squidoo, Blogger, HubPages, WordPress Premium Blogs, and More

8) Monthly Newsletter Written and Produced for Your Subscribers

9) Email Marketing and List Building: List Management, Relationship Building, and Autoresponder Sequences

10) Fully Optimized Organic Web Presence: Cutting-Edge SEO Techniques, Comprehensive Competitive Analysis, and Keyword Research

11) Paid Advertising Management: Including PPC and Other Paid Methods

In other words, you will have developed for you a Comprehensive Relationship Marketing Package.

You will have access to all of the resources you will ever need to develop and maintain contact with prospective clients, and clients, before, during, and after the initial call, appointment, sale, or transaction!

You will have everything you need to get to page one of the various search engines, including Google’s Page One, and stay there long-term. 

The Ultimate Internet Image provides one of the most comprehensive, done-for-you inbound marketing programs available online. Each and every inbound marketing program (actually what we refer to as hybrid
marketing) is tailor-made for the individual business.

This is not a cookie-cutter, one-size-fits-all package. This is a marketing strategy suited to the particular requirements of your competitive niche!

The marketing strategy is actually a hybrid and based solely on your needs and that of your competitive niche.

Where do you want to take your company over the next several years? 

We can get you there!

All it takes is a call to get the ball rolling. The process begins with the initial consultation and grows from there. 

Let’s get started today!

Contact me anytime! 

Professor John P. J. Zajaros, Sr.
Founder and CEO
The Ultimate Internet Image
Lakewood, Ohio 44107
216-712-7004 (bus)
440-821-7018 (cell)
johnz@ultimateinternetimage.com
johnzajaros@gmail.com (personal email address: quickest response)

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Start 2012 the Right Way: The Strangest Secret

by John Zajaros on December 28, 2011

Life Lessons and the True Secret to Success: 30 Days

30 Days and 2011 is your’s!

30 Days and the rest of your life is your’s!

30 Days and you will know, for an absolute certainty, that anything you can conceive of, and believe in, you can achieve!

This is without a doubt, the most important recording I have ever listened to. I have been able to refocus, recommit, and start again because of the lessons learned here.

I am sharing this with you in the hope that it will do for you what it has done repeatedly for me!

 

I Wish You a Happy and Prosperous New Year!

John Zajaros
The Ultimate Internet Image
Lakewood, Ohio 44107
216-712-7004

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Is Failure Overrated or Underrated as a Marketing Strategy

by John Zajaros on December 24, 2011

Failure is the New Catch Phrase

Failure is the Newest Darling of Online Entrepreneurs

I’m not going to spend a lot of time discussing failure. It might be a mistake!

I have this quote that keeps replaying in my mind, one made famous by General George Patton:

“The object of war is not to die for your country but to make the other guy die for his.” 

I kinda like this one:

“Let’s not glorify failure. Let’s learn from it and move on…never to make the same stupid mistake(s) again!”

John Zajaros
The Ultimate Internet Image
Lakewood, Ohio 44107
216-712-7004

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Twitter and the Social Media Wars

by John Zajaros on December 9, 2011

The Social Media Wars are Upon Us

Twitter is evolving!

Facebook and Google+ have demonstrated how difficult social media can be, how many “circles” we can be made to jump through on our way to nirvana and social media engagement.

Enter Twitter!

Twitter is doing it right:

  • Simple
  • Engaging
  • Interesting

The Social Media Wars are upon us!

The stakes?

  • Our time
  • Our attention
  • Our data.

And in the end?

It is all about our data!

Guard your privacy.

Soon it may be an illusion…a distant memory!

More on Twitter’s evolution.

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